FluentCRM Developers

# Webhooks

Webhooks allow you to receive real-time notifications when specific events occur in FluentCRM. Set up HTTP endpoints to receive data about subscriber activities, campaign events, and automation triggers.

# Webhook Object

# Properties

Property Type Description
id integer Unique webhook identifier
name string Webhook name
url string Target URL for webhook calls
events array Subscribed event types
status string Webhook status
secret string Secret key for verification
created_at string Creation timestamp
updated_at string Last update timestamp

# Webhook Status Values

  • active - Webhook is enabled and receiving events
  • inactive - Webhook is disabled
  • failed - Webhook has failed delivery attempts

# Get All Webhooks

HTTP Request

GET /wp-json/fluent-crm/v2/webhooks
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# Example Request

curl "https://yourdomain.com/wp-json/fluent-crm/v2/webhooks" \
  -H "Authorization: Basic API_USERNAME:API_PASSWORD"
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# Example Response

{
  "webhooks": [
    {
      "id": 1,
      "name": "Contact Updates",
      "url": "https://example.com/webhook",
      "events": ["contact.created", "contact.updated"],
      "status": "active",
      "created_at": "2024-01-15T10:30:00Z"
    }
  ]
}
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# Create a Webhook

HTTP Request

POST /wp-json/fluent-crm/v2/webhooks
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# Parameters

Parameter Type Required Description
name string Yes Webhook name
url string Yes Target URL
events array Yes Event types to subscribe to
status string No Initial status (default: active)
secret string No Secret key for verification

# Example Request

curl "https://yourdomain.com/wp-json/fluent-crm/v2/webhooks" \
  -X POST \
  -H "Authorization: Basic API_USERNAME:API_PASSWORD" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "My Webhook",
    "url": "https://example.com/webhook",
    "events": ["contact.created", "contact.updated"],
    "secret": "my-secret-key"
  }'
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# Update a Webhook

HTTP Request

PUT /wp-json/fluent-crm/v2/webhooks/{id}
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# Example Request

curl "https://yourdomain.com/wp-json/fluent-crm/v2/webhooks/1" \
  -X PUT \
  -H "Authorization: Basic API_USERNAME:API_PASSWORD" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "Updated Webhook",
    "events": ["contact.created", "contact.updated", "contact.deleted"]
  }'
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# Delete a Webhook

HTTP Request

DELETE /wp-json/fluent-crm/v2/webhooks/{id}
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# Test a Webhook

Send a test payload to verify webhook configuration.

HTTP Request

POST /wp-json/fluent-crm/v2/webhooks/{id}/test
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# Example Request

curl "https://yourdomain.com/wp-json/fluent-crm/v2/webhooks/1/test" \
  -X POST \
  -H "Authorization: Basic API_USERNAME:API_PASSWORD"
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# Available Events

# Contact Events

Event Description
contact.created New contact added
contact.updated Contact information changed
contact.deleted Contact removed
contact.status_changed Contact status updated
contact.tag_added Tag added to contact
contact.tag_removed Tag removed from contact
contact.list_added Contact added to list
contact.list_removed Contact removed from list

# Email Events

Event Description
email.sent Email successfully sent
email.opened Email opened by recipient
email.clicked Link clicked in email
email.bounced Email bounced
email.spam_complaint Spam complaint received
email.unsubscribed Contact unsubscribed

# Campaign Events

Event Description
campaign.created New campaign created
campaign.sent Campaign finished sending
campaign.paused Campaign paused
campaign.resumed Campaign resumed

# Funnel Events

Event Description
funnel.subscriber_added Contact entered funnel
funnel.subscriber_completed Contact completed funnel
funnel.subscriber_exited Contact exited funnel
funnel.sequence_completed Contact completed sequence

# Commerce Events

Event Description
commerce.order_created New order placed
commerce.order_completed Order completed
commerce.order_refunded Order refunded
commerce.revenue_recorded Revenue attributed

# Webhook Payload Structure

All webhook payloads follow a consistent structure:

{
  "event": "contact.created",
  "timestamp": "2024-01-15T10:30:00Z",
  "webhook_id": 1,
  "data": {
    // Event-specific data
  },
  "signature": "sha256=..."
}
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# Contact Event Payload

{
  "event": "contact.created",
  "timestamp": "2024-01-15T10:30:00Z",
  "webhook_id": 1,
  "data": {
    "contact": {
      "id": 123,
      "email": "[email protected]",
      "first_name": "John",
      "last_name": "Doe",
      "status": "subscribed",
      "created_at": "2024-01-15T10:30:00Z"
    }
  }
}
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# Email Event Payload

{
  "event": "email.opened",
  "timestamp": "2024-01-15T10:35:00Z",
  "webhook_id": 1,
  "data": {
    "email": {
      "id": 456,
      "subject": "Welcome to our newsletter",
      "contact_id": 123,
      "campaign_id": 789,
      "opened_at": "2024-01-15T10:35:00Z"
    }
  }
}
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# Webhook Security

# Signature Verification

FluentCRM signs webhook payloads using HMAC-SHA256:

// Node.js example
const crypto = require('crypto');

function verifyWebhook(payload, signature, secret) {
  const expectedSignature = crypto
    .createHmac('sha256', secret)
    .update(payload, 'utf8')
    .digest('hex');
  
  return `sha256=${expectedSignature}` === signature;
}

// Verify in your webhook handler
const isValid = verifyWebhook(
  req.body,
  req.headers['x-fluentcrm-signature'],
  'your-webhook-secret'
);
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# PHP Example

function verifyWebhook($payload, $signature, $secret) {
    $expectedSignature = 'sha256=' . hash_hmac('sha256', $payload, $secret);
    return hash_equals($expectedSignature, $signature);
}

// In your webhook handler
$payload = file_get_contents('php://input');
$signature = $_SERVER['HTTP_X_FLUENTCRM_SIGNATURE'];
$isValid = verifyWebhook($payload, $signature, 'your-webhook-secret');
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# Webhook Delivery

# Retry Logic

  • Failed webhooks are retried up to 5 times
  • Retry intervals: 1min, 5min, 30min, 2hr, 24hr
  • Webhooks are disabled after 5 consecutive failures

# Response Requirements

Your webhook endpoint should:

  • Respond with HTTP 200-299 status code
  • Respond within 30 seconds
  • Return a response body (can be empty)

# Delivery Headers

FluentCRM sends these headers with webhook requests:

Content-Type: application/json
User-Agent: FluentCRM-Webhook/1.0
X-FluentCRM-Event: contact.created
X-FluentCRM-Signature: sha256=...
X-FluentCRM-Webhook-ID: 1
X-FluentCRM-Delivery: 12345
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# Webhook Logs

# Get Webhook Delivery Logs

HTTP Request

GET /wp-json/fluent-crm/v2/webhooks/{id}/deliveries
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# Parameters

Parameter Type Default Description
status string - Filter by delivery status
per_page integer 25 Results per page
page integer 1 Page number

Available status values:

  • success - Delivered successfully
  • failed - Delivery failed
  • pending - Waiting for retry

# Example Response

{
  "deliveries": [
    {
      "id": 12345,
      "event": "contact.created",
      "status": "success",
      "response_code": 200,
      "response_time": 150,
      "attempted_at": "2024-01-15T10:30:00Z"
    }
  ],
  "pagination": {
    "total": 50,
    "per_page": 25,
    "current_page": 1,
    "last_page": 2
  }
}
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# Webhook Examples

# Contact Sync Integration

// Express.js webhook handler
app.post('/webhook/fluentcrm', (req, res) => {
  const { event, data } = req.body;
  
  switch(event) {
    case 'contact.created':
      // Sync new contact to your CRM
      syncContactToExternalCRM(data.contact);
      break;
      
    case 'contact.updated':
      // Update contact in your system
      updateExternalContact(data.contact);
      break;
      
    case 'contact.deleted':
      // Remove contact from your system
      removeExternalContact(data.contact.id);
      break;
  }
  
  res.status(200).send('OK');
});
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# Email Analytics Tracking

// WordPress webhook handler
add_action('rest_api_init', function() {
    register_rest_route('myapp/v1', '/webhook/fluentcrm', [
        'methods' => 'POST',
        'callback' => 'handle_fluentcrm_webhook',
        'permission_callback' => '__return_true'
    ]);
});

function handle_fluentcrm_webhook($request) {
    $data = $request->get_json_params();
    
    switch($data['event']) {
        case 'email.opened':
            // Track email opens in analytics
            track_email_open($data['data']['email']);
            break;
            
        case 'email.clicked':
            // Track link clicks
            track_email_click($data['data']['email']);
            break;
    }
    
    return new WP_REST_Response('OK', 200);
}
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# Best Practices

# Endpoint Design

  • Use HTTPS for webhook URLs
  • Implement proper authentication
  • Validate webhook signatures
  • Handle duplicate events gracefully

# Error Handling

  • Return appropriate HTTP status codes
  • Log webhook events for debugging
  • Implement retry logic for critical operations
  • Monitor webhook delivery success rates

# Performance

  • Process webhooks asynchronously
  • Avoid long-running operations
  • Respond quickly to prevent timeouts
  • Use queues for heavy processing

# Security

  • Verify webhook signatures
  • Whitelist FluentCRM IP addresses
  • Use secrets for sensitive operations
  • Sanitize incoming data

# Troubleshooting

# Common Issues

Problem Solution
Webhook not firing Check event subscription and webhook status
Signature verification fails Ensure secret key matches and payload is raw
Timeouts Optimize endpoint response time
Duplicate events Implement idempotency checks

# Debug Webhook Delivery

# Check webhook logs
curl "https://yourdomain.com/wp-json/fluent-crm/v2/webhooks/1/deliveries" \
  -H "Authorization: Basic API_USERNAME:API_PASSWORD"

# Test webhook endpoint
curl "https://yourdomain.com/wp-json/fluent-crm/v2/webhooks/1/test" \
  -X POST \
  -H "Authorization: Basic API_USERNAME:API_PASSWORD"
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# Error Handling

# Webhook Not Found (404)

{
  "code": "rest_post_invalid_id",
  "message": "Invalid webhook ID.",
  "data": {"status": 404}
}
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# Invalid URL (400)

{
  "code": "invalid_webhook_url",
  "message": "Webhook URL must be a valid HTTPS URL.",
  "data": {"status": 400}
}
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# Event Not Supported (400)

{
  "code": "invalid_webhook_event",
  "message": "Event type 'invalid.event' is not supported.",
  "data": {"status": 400}
}
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  • Contacts - Manage contacts that trigger webhooks
  • Campaigns - Campaign events for webhooks
  • Funnels - Automation events for webhooks
  • Reports - Analyze webhook delivery performance

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